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The online gambling industry is highly competitive, and software developers are always releasing new games to attract players. Most of them are merely copies of existing ones, which makes it hard for them to stand out from the competition. Pragmatic Play takes a different approach to the development of online slots. Its games are original and smooth-running, and they feature a variety of unique features to stimulate players.

Despite being a relatively young company, Pragmatic Play is one of the dominant forces in the casino game industry. The company has a large library of games and boasts impressive graphics. In addition, the company offers a wide range of betting options, high RTPs, and mobile compatibility. It also has a strong commitment to ethical business practices, which sets it apart from its competitors.

One of the reasons why Pragmatic Play is so popular is its diverse selection of slots. The company’s titles come in many different styles and genres, including megaways, grid slots, Book of Ra-style slots, and even games with a bonus buy feature. Moreover, the company’s slot games are easy to understand, but they still offer plenty of depth and complexity.

Another aspect that sets Pragmatic Play’s slots apart from others is the fact that they are compatible with all major mobile devices. The company’s HTML5 technology allows its games to adapt to any screen size. Its games are also responsive, which means they work smoothly on both Android and iOS smartphones. In addition, its proprietary bonus platform enhances player experience by introducing a variety of bonus features such as prize drops, tournaments, free round bonuses, and more.

Besides creating its own games, Pragmatic Play also offers services that help its clients to maximize their revenue and improve their customer support. Its customer support team is available 24/7, and it offers live chat, email, and telephone support in multiple languages. Its dedicated account managers ensure that each client’s needs are met and that they receive the best possible experience. In addition, the company helps its clients to promote their games by providing them with customized marketing materials and support services.